Enter the working inputs
Model up to 25 price scenarios using an explicit demand-elasticity assumption, unit costs, payment fees and fixed monthly costs.
Premium pricing analysis
See how a higher or lower price could change modelled demand, revenue, contribution and monthly profit instead of evaluating one price in isolation.
Premium pricing analysis
Best modelled price metrics, the base case and a downloadable scenario table.
Method and output
Model up to 25 price scenarios using an explicit demand-elasticity assumption, unit costs, payment fees and fixed monthly costs.
Demand is modelled as base units multiplied by the price ratio raised to the entered elasticity. Each scenario then deducts unit costs, payment fees and monthly fixed costs.
Best modelled price metrics, the base case and a downloadable scenario table. Copy or download the available export before leaving the page.
Elasticity is an assumption and real demand may not follow a smooth curve. Test willingness to pay, competitor response, capacity, tax and customer segments separately.
Before you run it
Yes. A guest can use 1 Premium run per rolling 24 hours. A signed-in, verified free account receives 3 runs shared across all 20 Premium tools.
The £9 monthly Premium plan removes the 1-run guest and 3-run free-account allowances for normal interactive use and includes the available copy and file exports.
Saved project history is not currently included. Premium inputs are sent to UtilHub for processing, the result is returned to this page, and you should download anything you want to keep.
Demand is modelled as base units multiplied by the price ratio raised to the entered elasticity. Each scenario then deducts unit costs, payment fees and monthly fixed costs.
Elasticity is an assumption and real demand may not follow a smooth curve. Test willingness to pay, competitor response, capacity, tax and customer segments separately.
Premium membership
Create an account to choose Premium. Creating an account does not by itself start a charge.